Exact Abacus is an entrepreneurial and visionary company running eCommerce websites for a range of companies from start-ups through to blue chips.
The success of the digital design arm EAOM (Exact Abacus Online Marketing) of the company has led to further expansion of its online marketing service due to its rapidly expanding client base.
To be considered you will ideally be a SEO/PPC Executive or Copywriter within an in house position, or a search/digital agency, with 12 months experience as a minimum.
You will be looking to develop your paid and natural search skills within a company committed to its people and excellence in customer service.
As Online Marketing Executive/Copywriter, you will be responsible for the implementation of online marketing campaigns including SEO, Copywriting and Social Media. Additionally you will have as a minimum a basic knowledge of PPC marketing with a view to wanting to increase your knowledge of this discipline.
You will ideally have experience in the creation and distribution of well written, engaging and well optimised website content both on and offline with an understanding of how to convey a brands message which both users and search engines find useful.
The individual that we are looking for should have a commercial mind and committed to working with clients to deliver the best possible return on investment. This is a new role and the individual must be self motivated, enthusiastic and someone who likes to achieve results.
Job Summary Essential
• SEO Knowledge:
- Basic On-Page and Off SEO Principals
- Link Building
- Competitor analysis
- Sound knowledge of web analytical packages
- Keyword Analysis
- Campaign Strategy
- Monthly Reporting
- A basic understanding of HTML
• Copywriting Skills:
- SEO Copywriting On and Off Site
- Creative Copywriting for Email, DM and Web
- Article and PR Distribution
- Blog Writing
• PPC Marketing
- Experience of the main advertising platforms (AdWords, Bing/Yahoo)
- How to write effective Ad copy
- Full cycle PPC campaign management
- Monthly Reporting
• Social Media
- Basic social media marketing principles
- Understanding of how platform differ for different business types
Desirable:
- Experience of eCommerce SEO
- A understanding of Microsoft web technologies
- Site architecture creation and management
- Experience in scalable content production and distribution
- Affiliate Marketing Attractive salary package and career progression available, based on skills and experience.
How to Apply
If you you're interested in finding out more, please send over an updated CV together with the following information:
- A link to Article, PR or on page copy you have written.
- An example of the 2 SEO campaigns you have run with the date you started working and website domain.
Send your CV to Mr Dan Hammond, Head of Digital, d.hammond@exactabacus.com