Leading Football magazine, FourFourTwo, launched their new eCommerce website in 2009, specialising in memorabilia DVDs via the 3ex.net platform.
FourFourTwo is widely considered to be THE voice on all things football and has enjoyed critical acclaim since its launch of the magazine in 1994. Following the success of the online version of the magazine, ILC Media approached Exact Abacus to develop an eCommerce store for FourFourTwo, which would retail football DVD’s from the current and past seasons.
The work with FourFourTwo/ILC Media incorporated the development of the website on the 3ex.net eCommerce software with the pre supplied website design, along with the back office software which was required to integrate multiple retail channels. Further work on the 3ex.net platform included, stock control, customer relationship management, and order processing. The software is also integrated with the company’s distribution house.